The breakout sessions portion of Brightcove’s most recent NYC Publishers’ Breakfast kicked off with the goal of open, honest, self-reflection – where are we successful in our video businesses? Where do we need to be better?
Australia is a sport-loving nation. From tennis in the summer, soccer in autumn, football in winter and V8 supercars in spring,there’s always a sport to follow and a team to get behind.
Online video has seen a great deal of change in its 17-plus years of existence. From the format wars of years past to the current evolution of AVC to HEVC, one thing is evident: change is constant. This isn’t necessarily a bad thing. Change often means that you are adapting to new trends - maybe even setting them.
The dramatic rise in video viewing on social platforms has emerged as a game changer for today’s content owners to extend both reach and revenue for their video content. The stats speak for themselves in terms of telling this story.
I’m a big fan of the latest HBO hit show ‘Westworld’. The premise is that Westworld is a massive theme park (think Walt Disney World on some serious performance enhancement substances) where visitors interact with some very realistic artificial beings (robots).
The video landscape is evolving. Social networks are putting a hyper focus on online video: YouTube has grown to more than 1.3 billion users watching 5 billion videos daily; Facebook averages eight billion daily views from over 500 million viewers; and 82 percent of Twitter users watch video content on Twitter.
The end of 2016 is approaching, which means that soon all popular web browsers will no longer support Flash by default. How will the ecosystem react to what becomes a ubiquitous disruptive online experience? Will users abandon sites when they see broken puzzle pieces and annoying plugin prompts?