Note: This post is supporting component #1 of Experience and Economics: Brightcove’s Manifesto for Media in 2017. Download the full manifesto as a PDF here. The data is clear.
The current economics of online video publishing are not robust enough for many media companies to thrive, as more and more of the revenue and profit potential is concentrated in a small number of mega companies.
If you love to experience thrills, speed, wild weather, extreme feats, and adventure, you do not need to personally engage in those activities or add a rider to your life insurance policy - just watch DangerTV, a niche OTT channel with a rapidly growing following.
If you’ve been to the Consumer Electronics Show (CES) recently or have read a recap, you know the drill. 4K, flying drones and things, touchscreen refrigerators. Been there, done that. Got the tattoo (it is Vegas, after all - and a 4K tattoo would be hilarious).
We are excited to announce that we have joined the Interactive Advertising Bureau’s (IAB) Video Advertising Council. The council, first formed In 2014, includes leaders from the likes of MCN, News Corp, Fairfax and Yahoo!7.
One question that is rising in popularity the last few months is how to protect your content. In this post, I'll focus on Digital Rights Management (DRM) - what is it, how it works and how can it be used within Video Cloud. DRM is a mechanism that is built into a product or service to control access to material, usually after a purchase.
Like Neil Sedaka sang so famously, breakin’ up is hard to do. We became so reliant on one another. We’ve invested time, money and heart into this relationship - but it’s irrevocably broken now. It’s time to go our separate ways.