We have once again partnered with Content Marketing Institute (CMI) and MarketingProfs to conduct a comprehensive survey of more than 1,800 B2B marketers in North America to learn how they use content as part of the marketing mix and what their challenges and initiatives are.
Selecting a video ad serving approach is one of the most important decisions made by a digital video company. An ad serving solution has a significant impact on a company’s ability to maximize video ad revenue while minimizing weekly operational overhead.
We are elated to be honored by Frost & Sullivan with it’s 2014 Global Market Leadership Award for Online Video Platforms!
The move to the digital age has create waves of change for media companies. From the explosion of devices to social distribution, broadcasters are navigating through a sea of new and unfamiliar trends.
We have been long-time believers in the power of video, and as consumers become more and more tech savvy, it’s increasingly important for marketers to understand the influence of video in the marketing mix.
Today at the annual IBC conference, we are excited to announce the launch of our newest product, Perform, a high performance service for creating and managing video player experiences that redefines video playback across devices.
Content is king, but where would the king be if he couldn't reach his royal subjects? We’ve all been exposed to the importance of content in today’s world, but as this trend evolves and content becomes more refined, content delivery systems need to keep pace.