Brightcove Insights For

Publishers & Broadcasters

The Risks of Being All-In on Facebook and Google

The Risks of Being All-In on Facebook and Google

Ad-supported publishers and broadcasters are increasingly struggling to generate revenue growth in the face of the Google and Facebook duopoly, which accounted for approximately 99% of the $2.9 billion in year-over-year digital advertising growth in Q3 2016.

Apple’s WWDC 2017:  The Dawn Of Higher Resolution Video

Apple’s WWDC 2017: The Dawn Of Higher Resolution Video

If you are an iOS developer - or even an Apple fan in general - today is your Christmas in June.  Apple’s annual Worldwide Developer Conference (WWDC) happens every year at this time, and is a roadmap for the updates and new features we’ll see on our Apple devices soon.  It is also the annual gathering for developers and techn...

Context Aware Encoding Improves Video Quality While Cutting Costs

Context Aware Encoding Improves Video Quality While Cutting Costs

We are all watching more video online - on our phones, tablets, living room TVs; at work, on the train, while walking down the street (you know who you are). As streaming services scale up to meet the demand for more content across more screens, the storage and bandwidth costs of delivering video to those screens rises.