Brightcove & Video Industry

OTT is booming  Traffic is high and growing rapidly on connected devices (CTV). This high traffic, in addition to the uncluttered, high quality experience, is driving up CPMs.

Brightcove’s just-released Q4 2019 Global Video Index (download the complete report here) found a big increase in the time spent viewing streaming video on a pair of devices — smartphones and connected TVs. The increase on screens at opposite ends of the spectrum in terms of size seems out of character with the streaming world, but it...

Target’s increased focus on building its ecommerce business has been paying off. The big-box retailer rose from No. 11 to No. 8 in terms of US ecommerce sales.

COVID-19 has quickly swept through our socio-economic footprint and impacted individuals, families, communities, and businesses around the world. Our thoughts are with those who have been affected by the virus.

Every company should have a strong video strategy as part of its business continuity plan.

This is a great time of year if you’re an analyst… it’s time for industry predictions! So, for someone who follows the industry — like me — there are lots of questions to answer about just what the heck is going on. And, of course, predictions for the coming year need to be made.

2019 was a busy and exciting year for our team here at Brightcove.