Create Demand Through Video Marketing
If you want to start reaching audiences no matter where, when, or who they are, you need a guide that has all the tricks and tips for building an effective video marketing strategy.
The Future is Digital: How Video Helps Retailers Keep Up with Market Trends
Retailers must shift their focus on brand and online customer experiences to keep up with current demands.
3 Tips to Ensure a Successful Live Event
Going live can sometimes seem nerve-wracking, but if you cross all your T’s and dot your I’s, live streaming has a big impact on companies. Here are three tips to ensure a successful live event.
Video is the backbone of the strongest business continuity plans.
The recent COVID-19 pandemic has created communication challenges for businesses of all kinds. With widely varying degrees of readiness, enterprises around the world have had to quickly adapt. For those companies that were prepared, video was a major reas
Importance of DRM for Enterprise
Digital Rights Management (DRM) encryption technology plays a huge role in today’s media market, but now more than ever enterprise companies are seeing the need for heightened security & encryption technology. If a company is creating, delivering, and dis
The Importance of Connecting Video Data to your Marketing Automation Platform
Year over year we continue to see an increase in video usage within marketing campaigns, in fact according to eMarketer 87% of Marketers worldwide use video as a marketing tool, this is up 6% from 2018. However, most companies are still manually managing their video data, rather than connecting to their marketing automation platforms. ...
It’s been a busy year! Recapping our 2019 product updates
2019 was a busy and exciting year for our team here at Brightcove.