Sara Watson's Posts

Q4 Report: Brands see 98% jump in engagement this quarter

Q4 Report: Brands see 98% jump in engagement this quarter

Our quarterly online video report produced along with partners at TubeMogul highlights some of the interesting trends that emerged in 2010 in the industry. Today, I wanted to take a closer look at the brand engagement numbers that speak to videos brand marketers present on their websites in Brightcove players. Brands saw a massive 9...