Scheduling videos allows marketers to set and forget video series release dates and ensure videos publish at a specific time. For publishers, this function streamlines workflows; for viewers, it ensures expected videos appear on time.
We’ve all seen it on “other people’s” websites: a beautifully produced video, embedded on a page. But what’s this? Why are there those pesky little black bars either on the top and bottom or the two sides?
Adding chapters to videos, especially long form videos, can have a dramatic effect on the stickiness of your video. This works well in many use cases, such as training or annual report videos, allowing a viewer to quickly jump to a specific area of interest.
Brightcove Gallery is a powerful and easy way to quickly roll out video portals. Most customers start with a single portal to house their video library. However, did you realize you can build many different kinds of Galleries? For free? Let’s say you are hosting a live event which you will also be streaming online.
Tagging strategies help digital marketers manage their ever-expanding library of assets. A tag is a word or term describing your content asset. Video marketers should apply this practice to video as soon as possible in order to organize, sort, and display individual video assets, playlists, and libraries.
“The secret to getting ahead is getting started.”—Mark Twain The first steps to any video marketing campaign is uploading the asset.