Brightcove 4 Online Video Platform Unveiled

 

• Custom cloud encoding offers fine-grained control over state-of-the-art encoding technology, with higher quality default encoding, more formats, and more renditions to ensure optimal quality on every connection and device.
• Secure multi-bitrate streaming protects content while delivering smooth adaptive streaming over any connection.
• Universal Delivery Service (UDS) enables the delivery of content over the most appropriate protocol for the viewer, whether it is via PC, mobile device, connected television or set-top box.
• Brightcove Player and Software Development Kit (SDK) for the iPhone expands the delivery options available to website publishers to include iPhone applications and mobile video websites.

• Advanced monetization capabilities offer more control and efficiency in ad operations, access to new advertising networks and servers from Google, Yahoo, FreeWheel and the OpenX ad technology platform, as well as support for Video Ad Serving Template (VAST), the new industry standard enabling publishers to work with multiple ad servers and networks.   
• Enhanced analytics provide in-depth insight into viewer engagement and the overall value of an organization's video content by highlighting the most effective and ineffective initiatives. 
• Social sharing accelerates the flow of video through social networks and services, including Facebook®, MySpace and Twitter.
• Support for live streaming, including the ability to mix and match live and video on-demand programming within the same Brightcove players, brings the compelling immediacy of ad-supported live content within reach for publishers and projects of all sizes and scope. 
• Media sharing helps publishers share videos across divisions, affiliates, and with other partners with a single click, enabling them to generate more value from their content through re-use and re-distribution.

• Enhanced Media Application Programming Interfaces (APIs) allow developers to build deep, real-time integrations within their Web applications to drive search engine optimization and support robust workflow adaptations that lower the cost of video publishing.
• New Player APIs support the development of highly customized user experiences, advanced monetization, analytics tracking, and synchronized content placement. 
• Brightcove Experience Markup Language (BEML) component skinning makes it easier to create fully branded player controls and in-player design elements without requiring Flash programming.
• iPhone SDK for Objective C programmers introduces pre-built components for playback, social sharing, content discovery, and hooks into the Brightcove Media API services.
• Ad Rules API and SDK offers more control and efficiency in ad operations to enable the easy development of sophisticated ad policies, new business logic and custom ad player integrations.  

• Brightcove Express is a new edition that packs in all the essentials required to jumpstart new online video projects for as little as 99 dollars per month and with no annual contract.
• Easy integration with advertising networks makes it possible to deliver ad-supported video content at low cost.
• Google Analytics integration provides organizations with easy access to the most popular free Web analytics package, making it possible to get a unified view of all content interactions at an extremely low cost. 
• Content Management System (CMS) integrations with popular entry-level and open source CMS solutions such as WordPress, TypePad, Drupal, Joomla and Ektron, enable websites of all sizes to easily integrate professional video into their existing Web publishing workflow.