Zencoder's Posts

Zencoder isn't about having the most features. It's about having the right features done really well. We don't encode to 20 different output formats, because only 3-4 video codecs (and 3 audio codecs) are needed for most websites and mobile devices. Instead, we focus things like transcoding quality, speed, input compatibility. We started with H.264, which is the highest quality video compression format available today. We added VP8 a few weeks ago, the day Google launched the WebM project. And today, we're launching Beta support for a new codec: Ogg Theora.

Zencoder launched a month ago. Since then, we've added some great new features and made a lot of improvements. So here's what's new with Zencoder.

Google announced a new open-source video project today: WebM, which uses the VP8 codec. This is a big deal for digital video. Zencoder is excited to announce that we've launched VP8 transcoding support today as well, and we're committed to offering the best VP8 transcoding on the market.

We're excited to publicly launch our Zencoder service today. Zencoder is the easiest way to transcode video, controlled by a developer-friendly API. We've been building video transcoding software for years, including ranging from small custom systems to Flix Cloud (partnered with On2 Technologies, now Google). But there are now several video encoding API services on the market today. So why should you be excited about Zencoder? What makes us different?

Y Combinator's Demo Day(s) just finished up. Congrats to all the companies that made it through the three months, and to Paul, Jessica, and the gang for putting on a great program.