Brightcove Illuminates its Ad Strategy
by Kevin Newcomb November 7, 2005 ClickZ News A very good article outlining the important themes that compose the Brightcove Internet TV service.
by Kevin Newcomb November 7, 2005 ClickZ News A very good article outlining the important themes that compose the Brightcove Internet TV service.
Brightcove today announced that two widely recognized advertising industry leaders have joined its management team, and the company has partnered with Publicis Groupe Media Ventures on the development of new advertising and media strategies for Internet TV. Brightcove provides an online service that gives video producers and programmers the abilit...
Brightcove is mentioned and I am quoted in this WSJ cover story about the short and long-term challenges to Comcast coming from the Internet, IPTV and other new forces. It's an excellent piece that discusses the significant technology investments Comcast has made to improve the consumer and programmer opportunity within their walled garden.&n...
New media, communications and online guru Robin Good recently conducted this interview, which provides a lot of depth and discussion on Brightcove and our vision for television distribution as an open platform. Enjoy the Podcast!
A recent story/editorial from TechNewsWorld on the importance of brand advertisers embracing open media distribution models such as Podcasting and Internet TV, including a brief mention of Brightcove activity in this space.
This story from the Red Herring covers the interesting conversations we had at Supernova recently. One of my choice quotes: “It’s important we don’t believe our own bull,” said Jeremy Allaire of Brightcove, which distributes video content on the Internet.
John Furrier's infoTalk Podcast series includes a recent interview with me, covering our broad vision for open media and TV distribution on the Internet, including some details on what we're working on here at Brightcove.