It is the most popular sport in the US. Its popularity extends beyond the borders of the US and counts millions of fans worldwide. It generates billions of dollars in revenue and has traditionally driven the strongest broadcast television ratings without exception. But the NFL has a problem.
This year, the Presidential election - and debates - will rely a great deal on video, and for good reason. An entire segment of voters now use smartphones and tablets as their primary means of connecting with candidates and consuming their messages - and video. Strap in and let’s explore. 2016 has been a year for many historical firsts.
We’ve all heard the adage I’ve called out in my headline before. Whether you’re hanging a picture on a wall, fixing the wheel on your child’s bike or tweaking and tuning video compression, it always pays dividends to have the proper tool for the task at hand.
Another year is in the books for one of the largest broadcast and technology conferences in the world, the International Broadcast Conference (IBC). Attendance again broke records with nearly 56,000 people visiting the show over this past weekend.