Making money with online video is no longer the struggle it was once, as both business models and supporting technologies continue to reach maturity and broad adoption. As consumers become accustomed to paying for online content, publishers and distributors are taking advantage of a wide range of business models and technologies to monetize their video content.
But, even if you’re already making money with online video, you may not be making as much as you could be. And if you’re new to the business, you know should know about the full range of opportunities available to you.
To help, we recently published a new whitepaper, “From Ads to Paid Content: Monetizing Online Video” which is focused on business models and strategies for generating revenue with video content. The whitepaper explores the most popular and effective approaches, from ad-supported video, to subscription and transactional VOD, to authenticated TV Everywhere experiences. By choosing the right model for your business, you can realize the full revenue potential of your online video content both today and in the future.
Download the whitepaper today and learn more about the wide range of monetization options for your content, audience and business objectives.