We are excited to announce today that Astral Radio, Canada's largest commercial radio broadcaster, has chosen the Brightcove platform to deliver high quality video experiences for its 83 radio station properties. Astral Radio is now able to deliver customized, interactive video experiences across its radio station websites, which include popular stations like RadioNRJ.ca, NewsTalk1010.com, CHOM.com, EZRock.com, VirginRadio.ca and a host of other stations throughout Canada.
Astral Radio's online programming includes interviews with popular artists and bands, footage from events and parties hosted by the different stations, live studio performances and industry news coverage. Using Brightcove, Astral Radio is able to easily integrate video throughout each of its websites in both French and English. Brightcove also makes it easy for Astral Radio to significantly expand the audience reach of its video content through advanced social sharing tools, as well as through Brightcove Smart Players that ensure video content is soon accessible through any HTML5-compatible mobile and tablet devices.
Astral Radio joins a fast-growing list of major media companies in Canada that have chosen the Brightcove platform, including Bell Canada, Canoe.ca and Rogers' Citytv, the online television portal featuring full-length episodes of TV shows like 30 Rock, The Bachelor and The Biggest Loser.
